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Optimize Your LinkedIn Strategy with Holiday Greetings

In today’s digital world, staying visible and memorable to your contacts is more important than ever. An effective method for this is sending holiday greetings via LinkedIn, which you can do simply and effectively with Compleadly.

Utilizing Occasions: Sending Holiday Greetings

Holidays such as Christmas, Easter, May Day, International Women’s Day, or International Men’s Day offer great opportunities to reach out to your LinkedIn contacts. Such greetings are not just a nice gesture, but also a way to become visible to your contacts again and perhaps even offer something.

Setting Up the Sequence

  1. Create a New Sequence: First, select the function for auto messages or campaign messages. The differences between these options are explained below.
  2. Auto Messages vs. Campaign Messages: While auto messages send a message to every contact without considering previous interactions, campaign messages allow for more detailed settings, such as sending messages based on the last interaction.
  3. Define Target Audience and Time Frame: Choose your target audience and the time frame in which the messages should be sent, e.g., 24th to 26th December for Christmas greetings.
  4. Use Calculation Placeholders and Message Content: Use calculation placeholders to determine the number of messages per day, and formulate your message to add a personal touch.

Follow-Up Strategies

A clever tip is to include recipients of holiday greetings in a follow-up sequence. For example, you could offer a lead magnet as a post-Christmas gift.

Target Audience Overview and Filter Options

With Compleadly, you can easily track which contacts you have sent which messages to. Also, use the advanced filter options of campaign messages to tailor your strategy even more precisely.

Support and Q&A Live Calls

If you have questions or need support, you can always press the support button or participate in the daily Q&A live calls.
 
Holiday greetings are a simple and heartfelt way to maintain your relationship with LinkedIn contacts. Use these opportunities to strengthen your presence and optimize your sales strategy.