The paid premium features for your LinkedIn company pages
LinkedIn has recently introduced new premium features for company pages. These features are designed to enhance the visibility and interactivity of your company page. Here is an overview of the new features and their benefits.
Custom Call to Action (CTA)
One of the most prominent new features is the ability to add a custom Call to Action (CTA) button on your company page. This button offers more options than the previous message button and can be configured, for example, as "Visit Website". The CTA button is displayed not only on the company page itself but also in posts and search results. This allows potential customers to be directly guided to your website, which can increase the interaction rate.
Visitor Analytics
With the new premium features, you can now see who has visited your company page. In the admin view, you can display individual visitors. This feature helps you gain a better understanding of who is interested in your company and enables more targeted marketing measures.
Displaying Testimonials
You can now display testimonials from customers directly on your company page. This increases the trust potential customers have in your company. Although currently only one testimonial can be displayed, it can still have a positive impact on the perception of your brand.
Awards and Certifications
Another useful feature is the ability to present awards and certifications on your company page. This enhances the credibility of your company and showcases your expertise and achievements to potential customers and business partners.
AI-Powered Post Creation
The new features also include the ability to draft posts using Artificial Intelligence (AI). This can be particularly useful if you want to quickly and efficiently create high-quality content.
Automated Invitations for Followers
LinkedIn now allows contacts who react to content on your company page to be automatically invited as followers. This works similarly to the already known function from CompLeadly, considering not only network connections but also interactions. This way, you can expand your follower base more effectively.
Costs and Benefits
The premium features cost approximately €700 net per year or €70 per month. This may seem expensive at first glance, but the features offer significant added value if you use LinkedIn professionally for acquisition or recruitment. LinkedIn typically favors company pages with premium subscriptions in search results, increasing your visibility.
Discount Opportunities
If you have already received the Premium LinkedIn package or the Sales Navigator at a lower cost through CompLeadly, there is also a discount for the new Premium Company Page package.
The price is €300 per year plus a service fee of €50. (All prices are subject to VAT)
Simply contact us via the support button in CompLeadly or send an email to support@compleadly.de. We are happy to assist you.
Dislaimer:
- As of July 2024
- Only while stocks last.
- LinkedIn reserves the right to increase the price at any time.
- This offer is not part of CompLeadly and comes without warranty. CompLeadly only recommend the services. The providers are responsible for delivering the services.
Conclusion
The new premium features of LinkedIn offer a range of benefits that can help you increase the visibility and interactivity of your company page. If you use LinkedIn extensively for your business, it is worth testing these features and considering whether a premium subscription is beneficial for you.