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Difference between a LinkedIn post and an article.

The main difference between a LinkedIn article and a LinkedIn post is the length and type of content.

  1. LinkedIn Article:
    • An article is a more in-depth, longer form of content, similar to a blog post or a professional publication.
    • You can dive deep into a topic, provide detailed information, and share analysis, opinions, or guides.
    • Articles can span several thousand words and often include headings, subheadings, and images.
    • They remain permanently visible on your LinkedIn profile in a separate section, allowing you to showcase your expertise on a specific topic.
  2. LinkedIn Post:
    • A post is shorter and has a limited character count (around 1,300 characters).
    • Posts are meant for quick thoughts, updates, tips, or opinions and are great for engagement in the form of likes, comments, or shares.
    • They disappear more quickly from the newsfeed but still remain visible in your profile under "Activities."

Overview of the Reach on LinkedIn:

The first 6 positions are various forms of posts that appear in LinkedIn’s newsfeed.